Client: The Anglesey Group

Job title: New Brand

The picture before

A restructure of the Prichard Group meant that a number of residential and business properties were to be hived off into a separate organisation called The Anglesey Group hence the necessity for a completely new brand in the property marketplace.

Impact

We spent the time understanding the client, their market and their needs by ‘digging deep’ to get to the ‘hook’ of how this brand can really work. By ‘digging deep’ we always give the client more than they expect from their brief and give them options that they have not even considered. By understanding what is required, it gives us the tools to create something that stands out and works across all medium.